Transforming the Customer Experience
(B) Most of the early waves of new technology have been adopted and developed by businesses. Since 2000, early adoption of new technologies has shifted from businesses to consumers. Enterprises […]
Regis McKenna and the Birth of Marketing for the Technology Industry
(B) Earlier this month, Regis McKenna was interviewed by NY Times journalist John Markoff at the Computer History Museum in Mountain View. McKenna talked in this interview about his career, his marketing firm Regis McKenna Inc, the […]
A Silicon Valley Insider 